Well here's something you don't see everyday. Marketing for The Dark Knight Rises has taken to the streets (and the stomachs) of New York, with the appearance of an apparently authorized mobile chow station. Besides getting the word out on Christopher Nolan's hotly anticipated Batman swan song the truck's other function is apparently to serve the gastronomic needs of attendees at the New York Toy Fair which is currently underway.
The truck is emblazoned with a new image from the film, one that shows Batman's winged getabout, "The Bat" (could have used a little more brainstorming on that name but hey...).
Not sure how long the truck will be around or for that matter exactly what they're selling in terms of food for the masses but if Alfred cooked it, gimme two to go!
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The Food Truck Rises. |
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